The Insta-Babies Index - Babysense-UK

The Insta-Babies Index

The babies earning thousands on Instagram

Parents all over the world love to share photos and updates about their little ones, from candid shots of mealtimes with little ones and funny videos to plenty of parenting tips and advice on things like getting babies to sleep, and our range of video baby monitors and baby breathing monitors will help your babies get to sleep.

However, some parents don’t just choose to share their journey as parents but create Instagram accounts just for their babies. With countless babies out there with Instagram accounts before they can even hold their own heads up, let alone pose for a selfie, we wanted to know who are the most successful and who are Instagram’s highest-earning babies.

Instagram’s Highest-Earning Babiesinstagram's top earning babies

  1. Noah Tavares
  • @euamono
  • 44.7k average likes per post
  • $4.8k potential earnings per post

This cheeky chappie has been on social media since birth, so he is right at home on Instagram. With over one million followers, he is quite the success, firmly placing him at the top of our list of popular insta-babies. This huge following means that he could earn as much as $4,809 or £3,444 per post, making him our top earner.

  1. Marleigh Grant
  • @theyeetbaby
  • 151k average likes per post
  • $4.6 potential earnings per post

Better known as ‘the yeet baby’, Marleigh has taken social media by storm with her chaotic pouring videos alongside her uncle. Her lighthearted posts have proven popular, netting her 999k followers and an impressive earning potential of $4,655 or £3,444 per post.

  1. Halston Blake Fisher
  • @halston.blake
  • 50.4k average likes per post
  • $3k potential earnings per post  

This two-year-old cutie is described as sweet and sassy in her bio and a quick glance of her posts shows that she is exactly that. With an enviable wardrobe, this little one has over 613k followers, meaning that she could earn up to $3,060 or £2,191 per post.

instagram's top 20 highest earning babies


We compiled a list of ‘baby influencers’ using lists from ABC and Fox as well as from tagged accounts on Babies of Instagram. We only used accounts that were dedicated to the child rather than parent accounts and included babies and young toddlers.

Follower data and earnings information is taken from the Influencer Marketing Hub calculator and the Inkifi Instagram earnings calculator.